Skincare
Makeup
Haircare
Collection: Flat 30% Off
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Rimmel Eye Brow Pencil Black 034004
Regular price Rs.1,904.00Regular priceUnit price / perRs.2,380.00Sale price Rs.1,904.00
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Rimmel - Multi-Tasker All Day Grip & Breathable Primer
Regular price Rs.2,952.00Regular priceUnit price / perRs.3,690.00Sale price Rs.2,952.00
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Rimmel London - Lip Balm Tinted Lip Turbo Red 005
Regular price Rs.2,160.00Regular priceUnit price / perRs.2,700.00Sale price Rs.2,160.00
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Rimmel - Lasting Finish Hyaluronic Acid Long-Lasting 200 Soft beige
5.0 / 5.0
(1) Reviews 1 total reviews
Regular price Rs.3,504.00Regular priceUnit price / perRs.4,380.00Sale price Rs.3,504.00
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Rimmel - Lasting Finish Hyaluronic Acid Long-Lasting 160 Vanilla
Regular price Rs.3,504.00Regular priceUnit price / perRs.4,380.00Sale price Rs.3,504.00
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Elmore - Foot Care Cream - 100ML
Regular price Rs.688.00Regular priceUnit price / perRs.860.00Sale price Rs.688.00
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Elmore - Advanced Cream Hair Color
4.83 / 5.0
(6) Reviews 6 total reviews
Regular price Rs.120.00Regular priceUnit price / perRs.150.00Sale price Rs.120.00
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VI'DA - Pore less Primer & Moisturizer
3.4 / 5.0
(5) Reviews 5 total reviews
Regular price Rs.1,360.00Regular priceUnit price / perRs.1,700.00Sale price Rs.1,360.00
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Elmore - Aloe Vera & Avocado Extracts Skin Hydrate Body Lotion
4.5 / 5.0
(4) Reviews 4 total reviews
Regular price From Rs.400.00Regular priceUnit price / perRs.500.00Sale price From Rs.400.00
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Elmore - Vitamin C Moisturizing Cream - 200GM
5.0 / 5.0
(3) Reviews 3 total reviews
Regular price Rs.680.00Regular priceUnit price / perRs.850.00Sale price Rs.680.00
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Sadoer Cool Styling Oil Head Gel 280Ml
5.0 / 5.0
(1) Reviews 1 total reviews
Regular price Rs.919.00Regular priceUnit price / perRs.1,149.00Sale price Rs.919.00
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Anua - PDRN Hyaluronic Acid Hydrating Capsule Mist 30ml
4.36 / 5.0
(11) Reviews 11 total reviews
Regular price Rs.4,099.00Regular priceUnit price / perRs.5,999.00Sale price Rs.4,099.00
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Palmer's - Cocoa Butter Bust Cream - 125G
4.0 / 5.0
(1) Reviews 1 total reviews
Regular price Rs.2,142.00Regular priceUnit price / perRs.2,380.00Sale price Rs.2,142.00
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Silky Cool - Whitening Facial Cleanser
5.0 / 5.0
(2) Reviews 2 total reviews
Regular price Rs.1,505.00Regular priceUnit price / perRs.2,150.00Sale price Rs.1,505.00
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Palmer's - Cocoa Butter Daily Skin Therapy Body Lotion - 400Ml
Regular price Rs.2,178.00Regular priceUnit price / perRs.2,420.00Sale price Rs.2,178.00
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Silky Cool - Whitening Bleach
5.0 / 5.0
(1) Reviews 1 total reviews
Regular price Rs.472.50Regular priceUnit price / perRs.675.00Sale price Rs.472.50
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Palmer's - Anti-Dark Spot Complexion Soap Bar - 100G
5.0 / 5.0
(2) Reviews 2 total reviews
Regular price Rs.639.00Regular priceUnit price / perRs.710.00Sale price Rs.639.00
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Silky Cool - Gold Facial Toner
Regular price From Rs.945.00Regular priceUnit price / perRs.1,350.00Sale price From Rs.945.00
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The Purest Solution - Youth Radiant Renewal Retinol Serum - 30ML
Regular price Rs.3,815.00Regular priceUnit price / perRs.5,450.00Sale price Rs.3,815.00
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Medora - Nail Polish Enamel
4.69 / 5.0
(119) Reviews 119 total reviews
Regular price Rs.224.00Regular priceUnit price / perRs.280.00Sale price Rs.224.00
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Medora - Lipstick Semi Matte
4.6 / 5.0
(35) Reviews 35 total reviews
Regular price Rs.256.00Regular priceUnit price / perRs.320.00Sale price Rs.256.00
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Medora - Matte Lipstick
4.64 / 5.0
(893) Reviews 893 total reviews
Regular price Rs.256.00Regular priceUnit price / perRs.320.00Sale price Rs.256.00
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Medora - Compact Powder
4.7 / 5.0
(245) Reviews 245 total reviews
Regular price Rs.240.00Regular priceUnit price / perRs.300.00Sale price Rs.240.00
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Anua - Heartleaf & Panthenol Low pH Deep Cleansing Water - 500g
Regular price Rs.4,829.00Regular priceUnit price / perRs.6,899.00Sale price Rs.4,829.00
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Makeup Revolution Everything Base Face Icon Complexion Palette
3.5 / 5.0
(4) Reviews 4 total reviews
Regular price Rs.5,236.00Regular priceUnit price / perRs.7,480.00Sale price Rs.5,236.00
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Hype - Women Body Spray -Candy Apple
4.88 / 5.0
(26) Reviews 26 total reviews
Regular price Rs.495.00Regular priceUnit price / perRs.550.00Sale price Rs.495.00
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Garnier Skin Active Micellar Makeup Cleansing Water 125 Ml
4.72 / 5.0
(98) Reviews 98 total reviews
Regular price Rs.799.00Regular priceUnit price / perRs.999.00Sale price Rs.799.00
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Hype - Women Body Spray -Berry Berry Fruity
4.75 / 5.0
(36) Reviews 36 total reviews
Regular price Rs.495.00Regular priceUnit price / perRs.550.00Sale price Rs.495.00
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Gabrini - 3D Mascara Long Lash
Regular price Rs.1,116.50Regular priceUnit price / perRs.1,595.00Sale price Rs.1,116.50
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Women Secrets Body Mist Pretty & Sexy 250Ml
Regular price Rs.2,488.00Regular priceUnit price / perRs.3,110.00Sale price Rs.2,488.00
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Relove By Revolution Power Brow Pencil Brown
4.0 / 5.0
(3) Reviews 3 total reviews
Regular price Rs.1,049.00Regular priceUnit price / perRs.1,499.00Sale price Rs.1,049.00
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B&B Derma - Jade Stone Face Roller
Regular price Rs.500.00Regular priceUnit price / perRs.625.00Sale price Rs.500.00
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Flat 40% Off Sale Price in Pakistan — AXIS-Y, Estelin, Beauty of Joseon & More at Highfy.pk
Two-hundred-and-fifty products with flat 40% off at Highfy.pk — Rs. 74 to Rs. 4,499. Korean skincare at the biggest discounts: AXIS-Y dark spot serum, Beauty of Joseon sunscreen, Biodance collagen mask. Pakistani and Chinese brands at the budget end: Medora matte lipstick at Rs. 320, Estelin sunscreen at Rs. 999, Bioaqua rice mask at Rs. 74. Also in the mix: a One Step Hot Air Brush at Rs. 3,199. You won't find AXIS-Y or Beauty of Joseon at Naheed or Imtiaz — Highfy.pk's 40% off collection is the most accessible window for these Korean imports in Pakistan. HIYOU at checkout for free delivery on your first order.
| Product | Size | Price |
| Bio Aqua Rice Raw Pulp Mask | 25g | Rs. 74 (was Rs. 149) |
| Medora Matte Lipstick | PC | Rs. 320 |
| Facial Beauty Jade Face Roller & Gua Sha Pack | PC | Rs. 449 (was Rs. 499) |
| Estelin Ultra Light Hydrating Sunscreen SPF 50 PA+++ | 50g | Rs. 999 |
| AXIS-Y Dark Spot Correcting Glow Serum | 5ml | Rs. 699 (was Rs. 1,499) |
| L'Oreal Glycolic Bright Instant Glowing Face Serum | PC | Rs. 1,649 |
| AXIS-Y Dark Spot Correcting Glow Serum | 50ml | Rs. 2,799 (was Rs. 4,549) |
| One Step Hot Air Brush (Dryer + Styler) | PC | Rs. 3,199 (was Rs. 4,499) |
Korean Skincare Picks — Best of the 40% Off Collection
AXIS-Y Dark Spot Serum — Rs. 699 (5ml) / Rs. 2,799 (50ml)
Rs. 800 off the 5ml trial size, Rs. 1,750 off the full bottle. AXIS-Y is a Korean brand with published ingredient percentages — not marketing claims, actual concentrations on the product page. The Dark Spot serum uses niacinamide and tranexamic acid for pigmentation. The 5ml is a legitimate trial: 7 to 10 days of use to confirm skin compatibility before spending Rs. 2,799 on the full size. Results on dark spots take 5 to 8 weeks — not one week, not three days. Patience is the actual requirement here, not the serum.
Estelin Sunscreen SPF 50 PA+++ 50g — Rs. 999
Estelin is a Pakistani skincare brand — not the most talked-about locally but their SPF 50 PA+++ lightweight sunscreen at Rs. 999 is a reasonable daily option. 50g for Rs. 999 = Rs. 19.98/g. PA+++ means strong UVA protection — relevant in Pakistan where UVA exposure causes more pigmentation than UVB in many skin types. The Ultra Light formula is the sensible pick for Pakistani summer: heavyweight sunscreen on oily skin causes the congestion and breakout cycle that puts women off SPF in the first place.
Bioaqua Rice Mask 25g — Rs. 74 (was Rs. 149)
Half price. Rs. 74 for a single-use sheet mask is the cheapest in this collection. Bioaqua is a Chinese brand, the Rice Raw Pulp mask is one of their core products. Rice extract in skincare works as a mild humectant and brightening agent — the fermented rice water tradition from Japanese and Korean skincare has research supporting reduced redness and improved skin clarity over time. Single-use mask at Rs. 74 is a no-commitment trial. Won't replace a serum routine, but useful for a quick reset on dull skin days.
Budget Makeup Picks
Medora Matte Lipstick — Rs. 320
Pakistani brand, available at Naheed and Imtiaz in Karachi. Medora matte lipsticks at Rs. 320 are the local mid-budget option — above the Rs. 150 to Rs. 200 drugstore range, below the Rs. 800 to Rs. 1,500 imported tier. The matte formula is drying; apply a lip balm base before if you have dry lips, the formula won't sit evenly on dehydrated lips. Shade range is decent for Pakistani skin tones — they carry nudes and reds that actually flatter medium to deep South Asian complexions.
One Step Hot Air Brush — Rs. 3,199 (was Rs. 4,499)
Rs. 1,300 off. Dryer and styler in one tool. The heated air brush dries and shapes hair simultaneously — reducing total styling time versus using a blow dryer then a round brush separately. Not a replacement for a flat iron if you want straight-straight hair: the air brush gives a voluminous blowout finish, not a sleek press. At Rs. 3,199 it's the mid-tier salon-at-home option; cheaper than a Remington Proluxe (Rs. 18,600) but significantly more capable than a basic travel dryer.
Frequently Asked Questions
Q: What is included in the Highfy.pk flat 40% off sale?
A: 250 products across multiple brands with flat 40% off the original prices. Korean skincare highlights: AXIS-Y Dark Spot Serum 5ml at Rs. 699 (was Rs. 1,499), 50ml at Rs. 2,799 (was Rs. 4,549), Biodance Bio Collagen Mask at Rs. 1,579 (was Rs. 2,149). Budget picks: Bioaqua Rice Mask at Rs. 74 (was Rs. 149), Medora Matte Lipstick at Rs. 320. Hair tool: One Step Hot Air Brush at Rs. 3,199 (was Rs. 4,499). Suncare: Estelin SPF 50 PA+++ at Rs. 999. All at Highfy.pk — nationwide delivery in 48 to 72 hours, 7-day return policy.
Q: Is Estelin sunscreen good for Pakistani skin?
A: For the price — yes. The Ultra Light Hydrating formula at Rs. 999 is SPF 50 PA+++, which covers both UVB and UVA protection to a standard that's relevant for Pakistan's sun intensity. The lightweight texture is the main advantage over heavier imported sunscreens that pill under makeup or feel greasy in Karachi's humidity. Going by the formula claims (not independently tested), it should sit under makeup better than most Rs. 500 to Rs. 800 local sunscreens. Allow 2 to 3 weeks of daily use to judge if the formula suits your skin's oil level.
Q: How to use AXIS-Y Dark Spot Correcting Serum?
A: Apply at night after cleansing — before moisturiser, after any toner or essence step. 2 to 3 drops is enough for the face; the formula is concentrated, more isn't more effective. Don't layer directly with a high-concentration vitamin C serum in the same step — use Vitamin C in the morning, AXIS-Y at night for cleaner actives separation. Allow 5 to 8 weeks of consistent use before evaluating results on dark spots. Use SPF every morning — niacinamide and tranexamic acid work on existing spots, but unprotected sun exposure creates new ones faster than the serum can address them.
