
| Finish | High-shine, Gel-like |
| Benefits | Long-lasting, Chip-resistant, 7-day wear, Single-coat coverage |
ST London Colorist Nail Paint ST067 True Blue Price in Pakistan
Rs. 490. True Blue, shade ST067 — a direct name pointing to a bold, saturated primary blue rather than a softer pastel.
Same gel-like, 7-day, single-coat claims as the rest of the Colorist line.
Distinct from Bluebell in the EZ Breathable range — different product line, different formula, likely a bolder blue based on the name.
Quick Specs
- Brand: ST London
- Line: Colorist Nail Paint
- Shade: ST067 True Blue
- Price: Rs. 490
- Claimed wear time: Up to 7 days
True Blue Versus Bluebell — Two Different Blues in ST London's Catalog
Saturation Level Likely Sets Them Apart More Than Anything Else
Where Bluebell suggests a softer, flower-inspired pastel blue, True Blue reads as a direct, primary-color statement — unmistakably blue rather than leaning toward teal or lavender.
That saturation difference also affects opacity: bold blues tend to opacify more reliably than pastel versions, the same pattern seen between Ruby's red and Sweet Pea's pastel.
Formula-wise the two aren't comparable — Bluebell is water-permeable EZ Breathable; True Blue is standard Colorist.
Bold Blue Carries the Same Undertone Consideration as Any Cool Shade
Testing Against the Actual Nail Still Matters Most
As with Bluebell, a strong cool-toned blue interacts more with skin undertone than a neutral — testing on the actual nail beats judging from the bottle.
Bold primary blue reads as more of a statement color, closer to Envy or Ruby than to softer everyday shades like TuTu.
Application and pricing stay standard regardless — thin coat, dry time, second coat, top coat, within the familiar Rs. 460-490 range.
Frequently Asked Questions
Q: How is True Blue different from ST London's Bluebell shade?
A: Different product lines — True Blue is Colorist, Bluebell is EZ Breathable — and True Blue likely reads as bolder and more saturated.
Q: Does a bold blue achieve full opacity more easily than a pastel one?
A: Generally yes, bold saturated shades opacify more reliably in fewer coats than pastel versions.
Q: Does blue polish suit every skin undertone?
A: Not necessarily — testing directly on the nail is worth doing, since cool blues interact more with undertone than neutrals.
Q: Is True Blue an everyday shade or more of a statement color?
A: It leans toward a statement color, similar to Envy or Ruby, rather than an everyday neutral.
- 01Start with clean, dry nails — a quick swipe of nail polish remover removes any leftover oils.
- 02Apply a thin first coat starting near the cuticle and brushing toward the tip.
- 03Let it dry for 1–2 minutes, then apply a second coat for full opacity.
- 04Seal with a clear top coat to lock in shine and extend wear.


