L'Oreal Paris Infallible Full Wear More Than Concealer - 327 Cashmere

L'Oreal Infallible Full Wear More Than Concealer 327 Cashmere Price in Pakistan

Rs. 3,399. Shade 327 Cashmere, part of L'Oreal's Infallible Full Wear line.

24-hour waterproof wear, full coverage, matte finish — built to outlast a standard concealer by a wide margin.

"More Than Concealer" isn't just branding here — L'Oreal specifically markets it for body use too, not just under-eye and blemish coverage.

Quick Specs

• Brand: L'Oreal Paris
• Line: Infallible Full Wear
• Shade: 327 Cashmere
• Price: Rs. 3,399
• Wear time: Up to 24 hours

Why It's Positioned Beyond Face Coverage

Stretch Marks, Veins, and Bruises Get Named Directly

Most concealers stick to face-only marketing — dark circles, blemishes, redness. This one specifically calls out minimizing stretch marks, veins, and bruises, extending its use case to the body.

Full coverage with intense pigmentation is what makes that body-use claim plausible — thinner, sheerer concealers wouldn't hold up over larger areas like legs or arms the way a full-coverage formula can.

The extra-large applicator supports that broader use too, covering more surface area per swipe than a typical pen-style concealer wand.

Getting 24-Hour Wear Out of a Single Application

Triangular Placement Under Eyes, Then Set With Powder

The triangular technique under eyes — applying in a wide triangle rather than a small dab — is standard for full-coverage concealers, distributing product over a broader area for more even brightening.

Light tapping with a fingertip or sponge blends without dragging the concealer or disturbing coverage, more effective than rubbing motions.

Setting with powder is the step that actually delivers the crease-resistant, waterproof claim — skipping it noticeably shortens how long the coverage holds, regardless of the formula's built-in wear time.

Frequently Asked Questions

Q: Can this concealer be used on the body, not just the face?

A: Yes, L'Oreal markets it for minimizing the appearance of stretch marks, veins, and bruises in addition to standard facial use.

Q: Does it need to be set with powder?

A: Setting with powder is recommended to get the full crease-resistant, extended-wear performance out of the formula.

Q: Is the formula good for highlighting and contouring too?

A: Yes, going 1-2 shades lighter works for highlighting, and 1-2 shades deeper works for contouring, using the same product.

Q: Is this a full or light coverage concealer?

A: Full coverage with intense pigmentation, not a sheer or light-coverage formula.