Skincare
Makeup
Haircare
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AXIS-Y Dark Spot Correcting Glow serum/5ml
Regular price Rs.799.00Regular priceUnit price perRs.1,639.00Sale price Rs.799.00Sale -
Axis-Y Dark Spot Correcting Glow Serum 50Ml
Regular price Rs.4,049.00Regular priceUnit price perRs.4,999.00Sale price Rs.4,049.00Sale -
Vaseline - Gluta-Hya Serum Brust Lotion - 200Ml
Regular price Rs.2,399.00Regular priceUnit price perRs.2,999.00Sale price Rs.2,399.00Sale -
Garnier Skin Active Bright Complete Vitamin C Booster Serum 30 Ml - Contains Niacinamide
Regular price Rs.499.00Regular priceUnit price perRs.1,999.00Sale price Rs.499.00Sale -
Garnier Bright Complete Vitamin C Serum - 15Ml
Regular price Rs.1,099.00Regular priceUnit price perRs.1,099.00Sale price Rs.1,099.00 -
Dr Rashel - Vitamin C Face Serum 50 Ml
Regular price Rs.1,229.00Regular priceUnit price perRs.1,229.00Sale price Rs.1,229.00 -
Anua Niacinamide 10% + TXA 4% Dark Spot Correcting Serum - 30ml
Regular price Rs.6,749.00Regular priceUnit price perRs.7,499.00Sale price Rs.6,749.00Sale -
Sadoer Dark Knuckle Whitening Serum Nia +Vc 50Ml
Regular price Rs.562.00Regular priceUnit price perRs.749.00Sale price Rs.562.00Sale -
Dr. Rashel - White Skin Whitening Fade Spots Serum 50Ml
Regular price Rs.1,649.00Regular priceUnit price perRs.1,649.00Sale price Rs.1,649.00 -
Beauty of Joseon Glow Deep Serum : Rice + Arbutin
Regular price Rs.4,509.00Regular priceUnit price perRs.6,589.00Sale price Rs.4,509.00Sale -
POND's - Bright Beauty Serum - 30ml
Regular price Rs.1,350.00Regular priceUnit price perRs.1,350.00Sale price Rs.1,350.00 -
Dr Rashel Facial Serum Set 3 Pack- Anti-Aging Moisturizing Vitamin C Hyaluronic Acid And Retinol
Regular price Rs.3,059.00Regular priceUnit price perRs.3,059.00Sale price Rs.3,059.00 -
POND's - Bright Beauty Serum - 15ml
Regular price Rs.950.00Regular priceUnit price perRs.950.00Sale price Rs.950.00 -
Skin1004 - Madagascar Centella Tone Brightening Capsule Ampole 30Ml
Regular price Rs.2,499.00Regular priceUnit price perRs.3,839.00Sale price Rs.2,499.00Sale -
Beauty of Joseon Glow Serum : Propolis + Niacinamide
Regular price Rs.4,509.00Regular priceUnit price perRs.6,589.00Sale price Rs.4,509.00Sale -
Dr. Rashel Vc Vitamin C Niacinamide & Brightening Primer Serum 100Ml
Regular price Rs.1,529.00Regular priceUnit price perRs.1,529.00Sale price Rs.1,529.00 -
Vaseline - Gluta-Hya Serum Burst Lotion - 300Ml
Regular price Rs.2,479.00Regular priceUnit price perRs.3,099.00Sale price Rs.2,479.00Sale -
Bioaqua - Rice Raw Pulp Facial Serum 15Ml
Regular price Rs.739.00Regular priceUnit price perRs.739.00Sale price Rs.739.00 -
Skin1004 Madagascar Centella Tone Brightening Capsule Ampoule/100ml
Regular price Rs.4,639.00Regular priceUnit price perRs.6,979.00Sale price Rs.4,639.00Sale -
Rederm - Wynn Brightening & Depigmentation Serum
Regular price Rs.2,360.00Regular priceUnit price perRs.2,360.00Sale price Rs.2,360.00 -
Klean Beauty Peptide Complex Serum 30Ml
Regular price Rs.2,209.15Regular priceUnit price perRs.2,599.00Sale price Rs.2,209.15Sale -
Dr.Rashel Hyaluronic Acid Instant Hydration Primer Serum 100
Regular price Rs.1,529.00Regular priceUnit price perRs.1,529.00Sale price Rs.1,529.00 -
Vaseline Gluta Vitamin Cooling Serum Hijab Radiant 180Ml
Regular price Rs.1,799.00Regular priceUnit price perRs.2,249.00Sale price Rs.1,799.00Sale -
Skin Pantry - Underarm Brightening Serum 30Ml
Regular price From Rs.1,450.00Regular priceUnit price perRs.1,450.00Sale price From Rs.1,450.00 -
Medicube - TXA Niacinamide 15% Serum 30ml
Regular price Rs.5,849.00Regular priceUnit price perRs.7,029.00Sale price Rs.5,849.00Sale -
Vaseline Gluta-Hya Serum Burst Lotion Pro Age Restore 300ml
Regular price Rs.2,479.00Regular priceUnit price perRs.3,099.00Sale price Rs.2,479.00Sale -
Bioaqua Vitamin C White Brightening Face Serum 30Ml
Regular price Rs.739.00Regular priceUnit price perRs.739.00Sale price Rs.739.00 -
Conatural - Niacinamide + Zinc Skin Serum
Regular price Rs.1,379.00Regular priceUnit price perRs.1,723.85Sale price Rs.1,379.00Sale -
Vince - Vitamin C Serum - 30Ml
Regular price Rs.1,490.00Regular priceUnit price perRs.1,490.00Sale price Rs.1,490.00 -
Nirvana Botanics - Peachcinamide TXA Serum (6% Niacinamide, 4% TXA)
Regular price Rs.1,755.00Regular priceUnit price perRs.1,950.00Sale price Rs.1,755.00Sale -
Anua Peach 70 Niacin Serum/30ml
Regular price Rs.6,499.00Regular priceUnit price perRs.7,499.00Sale price Rs.6,499.00Sale -
Medicube - PDRN Pink One Day Serum 1.5ml x 10'S
Regular price Rs.3,829.00Regular priceUnit price perRs.5,049.00Sale price Rs.3,829.00Sale
Brightening Serum Price in Pakistan
Brightening serums cover the widest quality range of anything sold in Pakistani skincare, and price is an unreliable guide in both directions. Expensive formulas sometimes contain token percentages of well-marketed actives. Inexpensive ones sometimes contain exactly what works. The brightening serum price that makes sense depends on which active you need, because the cost of manufacturing niacinamide and the cost of manufacturing stable tranexamic acid are not comparable.
Cost by active
Niacinamide and glycerin are inexpensive and effective, which is why the lowest price band in this category genuinely competes. Alpha arbutin sits slightly higher. Kojic acid and azelaic acid are mid-range. Tranexamic acid, stable L-ascorbic acid and encapsulated actives occupy the upper band, and the cost there reflects genuine formulation difficulty rather than positioning alone. Knowing which active your pigmentation needs tells you what you should expect to pay.
Where the low end is genuinely good
A well-made five percent niacinamide serum costs very little and outperforms most of what sits above it for general unevenness, oil control and barrier support. The same is true of alpha arbutin at one to two percent. If your concern is overall tone rather than stubborn hormonal patches, there is little reason to spend beyond this band, and doing so mostly buys packaging and fragrance.
Where spending more is justified
Melasma and other hormonal pigmentation, which need tranexamic acid or azelaic acid at effective concentrations in stable formulations. Vitamin C, where the entire value proposition is stability. Anything you intend to use through a Pakistani summer, where heat-resistant formulation and airless packaging determine whether the product survives to the end of the bottle. In those three cases the premium buys something real.
Import duty and local pricing
A meaningful share of the price on imported serums here is duty, freight and distribution rather than the product itself, which is why identical formulations can cost several times more locally than at origin. Locally manufactured and regionally sourced brands avoid much of that and increasingly formulate to the same standard. That is a genuine cost advantage and worth considering before assuming an imported label indicates a better formula.
The counterfeit discount
Brightening is the most counterfeited category in this market, because demand is high and failure is slow enough that few buyers connect it to authenticity. A price substantially below the market is the clearest available signal. Verify batch codes and expiry on delivery, check packaging against the brand’s current design, and buy where full ingredient lists with percentages are published rather than summarised.
What a dangerous cheap product looks like
Unlabelled or minimally labelled creams sold as fast-acting whitening products remain in circulation and are the genuine risk in this category. They work through mercury, unlabelled hydroquinone or steroids, and they produce visible results within weeks followed by long-term damage. No legitimate brightening product changes tone in fourteen days. That speed, at any price, is the warning.
Cost over a full course
Pigmentation treatment runs twelve to sixteen weeks minimum and then continues as maintenance, so the relevant figure is cost across six months rather than per bottle. On that basis a mid-priced serum used consistently is cheaper than three cheap ones abandoned in sequence, and considerably cheaper than a prestige product bought once and used until it ran out with no sunscreen alongside it.
Where to go next
Compare across everything at Buy Face Serums In Pakistan, with the full brightening category grouped under best brightening serum in pakistan. For current stock and availability rather than price comparison, see buy brightening serum in pakistan. And to compare against the dark spot category specifically, see dark spot serum price pakistan.
