Collection: DEALS OF THE DAY

Current Deals of the Day Price Breakdown

The entry-level buy is the Laneige Lip Sleeping Mask at Rs. 699 for 3G — a miniature version of the cult-status lip mask that regularly sells for Rs. 2,500–3,000 for the full size. The Rs. 699 price makes it a low-risk first try. At the other end, the Davidoff Cool Water EDT 125ml at Rs. 10,328 is the premium deal — whether that's actually discounted from a higher price depends on the day's pricing, so verify against current Daraz or Naheed listings before committing.

The Batiste Dry Shampoo range at Rs. 1,329–2,849 is the standout deal category here. Three classic variants (Classic Fresh, Floral Blush, Exotic Coconut) at Rs. 1,399 each plus the Beautiful Brunette at Rs. 2,849 — the last one is for dark hair specifically, with tinted particles that don't leave white residue. For daily users in Karachi who go 3–4 days between washes, a 200ml Batiste lasts roughly 11–13 uses.

The Products Worth Buying

The Concealers

Three concealer options in this deals selection. The L.A. Girl Pro Conceal HD in Porcelain at Rs. 1,485 is the best-value pick — the formula delivers full coverage with a flat-brush applicator that's more precise than the doe-foot format on the NYX product. The NYX Can't Stop Won't Stop Concealer (Rs. 2,745 for 3.5ml) uses a film-forming polymer base that bonds to skin on application, giving it noticeably better longevity than standard concealers — expect 9–11 hours without creasing. The Maybelline Instant Age Rewind at Rs. 3,799 for 6ml is the premium option, though the cushion applicator is the most convenient format of the three. All three are decent; the L.A. Girl is the value play, the NYX is the longevity play, the Maybelline is the convenience play.

The Dry Shampoos

Batiste is the category benchmark and these deal prices are competitive. The Classic Fresh Original and Exotic Coconut variants at Rs. 1,399 are straightforward repeat purchases for anyone already using the brand. The Cheeky Cherry at Rs. 1,329 is slightly cheaper and has a lighter fragrance — good for women who find the original too heavy-scented. The Beautiful Brunette at Rs. 2,849 is priced nearly double but justified for women with dark hair who've struggled with the white cast problem on darker hair types. Worth it if you fall into that category; not worth it if your hair is medium-to-light.

Skincare Picks

The St. Ives Coconut & Coffee Face Scrub at Rs. 995 for 170G is the best price-to-quantity ratio in this collection. St. Ives scrubs have a loyal base in Pakistan — they're available at Naheed but typically priced Rs. 200–300 higher per unit. The Laneige Lip Sleeping Mask Berry at Rs. 699 for 3G is the sensible intro purchase if you've been curious about the range. Three grams goes further than you'd expect for a lip product used at night — roughly 30–40 applications.

Products to Approach With More Care

The OGX Range

The OGX Biotin & Collagen Shampoo and Conditioner at Rs. 2,429 each are priced within normal import range for the brand. Not a standout deal compared to what you'd pay at Imtiaz. The sulphate-free formula is genuinely good for color-treated or processed hair, it won't strip color prematurely. But buying it as a specific deal rather than just a solid product at full price would be a stretch. Worth considering if you already use OGX; don't upgrade from a cheaper shampoo purely for this listing.

The Davidoff EDT

Davidoff Cool Water EDT 125ml at Rs. 10,328 is a classic men's fragrance with genuine staying power. Going by the formula, the sillage is moderate-to-strong in the first 3–4 hours, settling to a lighter aquatic base after that. Compare the Highfy price against current Daraz offers before buying — men's EDTs fluctuate in Pakistani pricing and the deal status here isn't always as significant as the listing suggests.

Frequently Asked Questions

Q: How often do Highfy's Deals of the Day change?

A: The deals selection rotates periodically — some products stay for extended periods while others change more frequently. If you see something in this collection you want, don't wait too long; availability and deal pricing can shift. The concealer and dry shampoo range tends to have more stable pricing; limited stock items like the Laneige mini can sell out.

Q: Which deal product is the best buy right now?

A: The Laneige Lip Sleeping Mask Berry at Rs. 699 is the clearest value-to-price ratio in the current selection — it's a brand-name product at a miniature entry price. The L.A. Girl Pro Conceal HD at Rs. 1,485 and Batiste Dry Shampoo at Rs. 1,329–1,399 are the practical daily-use picks worth stocking up on.

Q: Are Highfy's deals genuine or is the original price inflated?

A: Highfy is a legitimate retailer — the products are genuine and not grey-market. Whether the 'deal' price represents a genuine markdown versus the standard retail price depends on the specific item. For imported brands like Batiste and NYX, the price is competitive against Daraz and physical importers. For local-availability brands like Maybelline, compare against Naheed or Imtiaz pricing before assuming you're getting a significant discount.