Skincare
Makeup
Haircare
Collection: JFY Best Sellers
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One Step Hot Air Brush (Dryer + Styler)
4.48 / 5.0
(1845) Reviews 1845 total reviews
Regular price Rs.2,299.00Regular priceUnit price / perRs.4,499.00Sale price Rs.2,299.00
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Axis-Y Dark Spot Correcting Glow Serum 50Ml
4.66 / 5.0
(453) Reviews 453 total reviews
Regular price Rs.2,729.00Regular priceUnit price / perRs.4,549.00Sale price Rs.2,729.00
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Rederm - Tressfix Hairfall & Anti-Dandruff Shampoo 120Ml
4.7 / 5.0
(322) Reviews 322 total reviews
Regular price Rs.690.00Regular priceUnit price / perRs.1,150.00Sale price Rs.690.00
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IKT - Hair Wax Stick - 75gm
4.55 / 5.0
(184) Reviews 184 total reviews
Regular price Rs.399.00Regular priceUnit price / perRs.999.00Sale price Rs.399.00
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Dr.Althea - 345 Relief Cream
4.54 / 5.0
(279) Reviews 279 total reviews
Regular price From Rs.1,919.00Regular priceUnit price / perRs.3,199.00Sale price From Rs.1,919.00
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Beauty Of Joseon Relief Sun Rice + Probiotics Spf50+ Pa++++ 50Ml
4.76 / 5.0
(187) Reviews 187 total reviews
Regular price Rs.3,449.00Regular priceUnit price / perRs.5,749.00Sale price Rs.3,449.00
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Cosrx Advanced Snail 96 Mucin Power Essence 100 Ml
4.62 / 5.0
(197) Reviews 197 total reviews
Regular price Rs.3,119.00Regular priceUnit price / perRs.5,199.00Sale price Rs.3,119.00
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Rederm - Wynn Brightening & Depigmentation cream 30g
4.57 / 5.0
(106) Reviews 106 total reviews
Regular price Rs.1,274.00Regular priceUnit price / perRs.2,124.00Sale price Rs.1,274.00
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Maybelline New York Super Stay Up to 30hr Lumi Matte Foundation 30ml
4.62 / 5.0
(149) Reviews 149 total reviews
Regular price Rs.2,370.00Regular priceUnit price / perRs.3,950.00Sale price Rs.2,370.00
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Vaseline - Gluta-HYA Lotion Flawless Bright - 330ml
4.79 / 5.0
(102) Reviews 102 total reviews
Regular price Rs.2,039.00Regular priceUnit price / perRs.3,399.00Sale price Rs.2,039.00
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Dove - All Day Nourish Hair Serum - 100ml
4.72 / 5.0
(89) Reviews 89 total reviews
Regular price Rs.1,110.00Regular priceUnit price / perRs.1,850.00Sale price Rs.1,110.00
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Beauty of Joseon Relief Sun Aqua-Fresh : Rice + B5
4.81 / 5.0
(162) Reviews 162 total reviews
Regular price Rs.3,449.00Regular priceUnit price / perRs.5,749.00Sale price Rs.3,449.00
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Dove - Deep Repair Hair Mask - 250ml
4.59 / 5.0
(73) Reviews 73 total reviews
Regular price Rs.1,260.00Regular priceUnit price / perRs.2,100.00Sale price Rs.1,260.00
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Celimax - The Vita-A Retinal Shot Tightening Booster 15ml
4.53 / 5.0
(51) Reviews 51 total reviews
Regular price Rs.3,599.00Regular priceUnit price / perRs.5,999.00Sale price Rs.3,599.00
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Shiseido - Fino Premium Touch Hair Mask 230g
4.67 / 5.0
(188) Reviews 188 total reviews
Regular price Rs.3,299.00Regular priceUnit price / perRs.5,499.00Sale price Rs.3,299.00
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J. Wasim Akram 502 For Her 30ml
4.67 / 5.0
(137) Reviews 137 total reviews
Regular price Rs.1,260.00Regular priceUnit price / perRs.2,100.00Sale price Rs.1,260.00
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Neutrogena - Hydro Boost Water Gel 50 Ml
4.68 / 5.0
(408) Reviews 408 total reviews
Regular price Rs.2,100.00Regular priceUnit price / perRs.3,500.00Sale price Rs.2,100.00
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Beauty of Joseon - Revive Eye Serum Ginseng + Retinal - 30Ml
4.66 / 5.0
(94) Reviews 94 total reviews
Regular price Rs.3,479.00Regular priceUnit price / perRs.5,799.00Sale price Rs.3,479.00
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Facial Beauty - 5 in 1 Blackhead Remover Machine
4.41 / 5.0
(255) Reviews 255 total reviews
Regular price Rs.899.00Regular priceUnit price / perRs.1,499.00Sale price Rs.899.00
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POND's - Super Light Gel - 50ml
4.72 / 5.0
(507) Reviews 507 total reviews
Regular price Rs.899.00Regular priceUnit price / perRs.999.00Sale price Rs.899.00
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Vaseline - Dewy Radiance Gluta-HYA Lotion Serum Burst - 330ml
4.74 / 5.0
(135) Reviews 135 total reviews
Regular price Rs.2,039.00Regular priceUnit price / perRs.3,399.00Sale price Rs.2,039.00
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Remington - Ceramic Slim 230 Hair Straightener S3500
4.69 / 5.0
(86) Reviews 86 total reviews
Regular price Rs.7,800.00Regular priceUnit price / perRs.13,000.00Sale price Rs.7,800.00
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Maybelline New York Baby Skin Pore Eraser Primer 22ml
4.65 / 5.0
(117) Reviews 117 total reviews
Regular price Rs.1,799.00Regular priceUnit price / perRs.2,999.00Sale price Rs.1,799.00
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Estelin - Ultra Light Hydrating Invisible Sunscreen SPF 80+ 100g
4.68 / 5.0
(299) Reviews 299 total reviews
Regular price Rs.779.00Regular priceUnit price / perRs.1,299.00Sale price Rs.779.00
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Highfy Best Sellers Price in Pakistan — Skincare, Haircare & Tools
Twenty-five products. Rs. 799 to Rs. 8,999. Highfy.pk's best-sellers list reads like a practical shortlist of what Pakistani buyers actually repurchase — Beauty of Joseon sunscreens, Cosrx snail essence, Axis-Y glow serum, Vaseline Gluta-HYA, Dove haircare, Shiseido Fino mask, and the Remington hair straightener. Brands and products that have earned repeat orders, not just first-time curiosity. Nationwide delivery 48 to 72 hours, 7-day return policy. Code HIYOU for free delivery on your first order.
| Product | Size | Price |
| POND's Super Light Gel | 50ml | Rs. 799 |
| Estelin Ultra Light Sunscreen SPF 80+ | 100g | Rs. 1,299 |
| Dove Deep Repair Hair Mask | 250ml | Rs. 1,680 |
| Vaseline Gluta-HYA Lotion Flawless Bright | 330ml | Rs. 2,799 |
| Beauty of Joseon Relief Sun SPF50+ PA++++ | 50ml | Rs. 4,399 |
| Cosrx Advanced Snail 96 Mucin Power Essence | 100ml | Rs. 4,199 |
| Axis-Y Dark Spot Correcting Glow Serum | 50ml | Rs. 3,999 |
| Remington Ceramic Slim 230 Hair Straightener S3500 | PC | Rs. 8,999 |
Skincare Best Sellers — What Keeps Getting Reordered
Beauty of Joseon Relief Sun SPF50+ PA++++ — Rs. 4,399
The most-ordered sunscreen on Highfy.pk, and the one with the strongest repeat-purchase signal. Beauty of Joseon Relief Sun uses a rice extract and probiotics formula in a lightweight base that doesn't white-cast on Pakistani skin and doesn't pill under makeup. Both the original (Rice + Probiotics) and the Aqua-Fresh (Rice + B5) versions are at Rs. 4,399 — original for dry and normal skin, Aqua-Fresh for oily and combination types. Rs. 87.98/ml for 50ml is the going rate for quality Korean SPF in Pakistan; it's genuinely hard to find a better-performing sunscreen at this price point locally.
Cosrx Advanced Snail 96 Mucin Power Essence — Rs. 4,199
96% snail secretion filtrate. The percentage is the product.
Cosrx's snail essence is one of the most consistent performers in K-beauty for barrier repair, moisture retention, and post-breakout healing. At 96% concentration it's not a multi-ingredient formula — just snail mucin at a meaningful level with minimal additives. Pakistani women buying this repeatedly are using it for post-waxing skin recovery, acne scar healing, and as a hydration layer under moisturiser. Rs. 4,199 for 100ml (Rs. 41.99/ml) is reasonable for the concentration. Apply on clean skin before moisturiser; it's a watery gel texture that layers well under any moisturiser without balling up.
Axis-Y Dark Spot Correcting Glow Serum 50ml — Rs. 3,999
The brightening serum with the most consistent user feedback in the collection. Niacinamide-forward formula for dark spots and uneven tone — Rs. 79.98/ml for the full 50ml size, which is fair for a Korean active serum that delivers visible change within 4 to 6 weeks. Doesn't cause the purging that some niacinamide serums trigger on acne-prone skin; the formula is generally well-tolerated on Pakistani skin types.
Haircare Best Sellers
Shiseido Fino Premium Touch Hair Mask 230g — Rs. 3,999
Japanese salon-grade treatment mask — one of the most consistently recommended hair masks for damaged and color-treated hair. The formula uses CMC (cell membrane complex) and natural oils to penetrate the hair shaft rather than just coating the surface. Rs. 3,999 for 230g (Rs. 17.39/g) is mid-range for imported hair masks. Use once a week on washed hair; leave 10 to 15 minutes before rinsing. Repeat buyers report significantly reduced breakage and improved shine after 3 to 4 weeks of weekly use.
Remington Ceramic Slim 230 Straightener S3500 — Rs. 8,999
The best-selling hair tool in the Highfy lineup and the most searched-for hair straightener in Pakistan's mid-range import tier. Ceramic slim plates at 230 °C max — standard salon temperature. At Rs. 8,999 it sits between budget Pakistani straighteners at Rs. 1,500 to Rs. 3,000 and premium imports at Rs. 15,000+. The plate quality on Remington S3500 is markedly better than budget tools: even heat distribution means less pass-per-section, which reduces heat damage on Pakistani hair that's already stressed from hard water. A tool that lasts 4 to 6 years with basic care.
Frequently Asked Questions
Q: What are the best-selling products on Highfy.pk?
A: Highfy.pk's top repeat-purchase products include: Beauty of Joseon Relief Sun SPF50+ PA++++ at Rs. 4,399 (50ml), Cosrx Advanced Snail 96 Mucin Essence at Rs. 4,199 (100ml), Axis-Y Dark Spot Correcting Glow Serum at Rs. 3,999 (50ml), Vaseline Gluta-HYA Lotion Flawless Bright at Rs. 2,799 (330ml), and Shiseido Fino Premium Touch Hair Mask at Rs. 3,999 (230g). These are best-sellers by repeat order volume, not just initial purchase.
Q: Is Beauty of Joseon sunscreen worth buying in Pakistan?
A: Yes — it's one of the few K-beauty sunscreens that doesn't white-cast on medium-to-deep Pakistani skin tones and doesn't pill under foundation. Rs. 4,399 for 50ml is the standard import price in Pakistan; the formula quality justifies it over cheaper local SPF options for people who wear sunscreen daily. The Rice + Probiotics version suits dry and normal skin. Aqua-Fresh (Rice + B5) is better for oily and combination skin types.
Q: What does Cosrx Snail 96 Essence do?
A: Cosrx Advanced Snail 96 Mucin Power Essence uses 96% snail secretion filtrate to repair the skin barrier, retain moisture, and accelerate healing of blemishes and scarring. The high concentration means it's doing actual work rather than trace-level ingredient presence. Apply after cleansing and toning on damp skin, before moisturiser. Results on barrier repair and post-acne fading are typically visible within 3 to 4 weeks. Rs. 4,199 for 100ml on Highfy.pk with 48 to 72 hour nationwide delivery.
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